OFF THE WIRE
The signs, part of Allstate’s “Once is Never Enough” (ONE) program, are designed to increase awareness of motorcycle collisions with motorists at intersections and to help remind drivers and riders alike that looking once at intersections is never enough.
“In the time it takes to blink an eye, a life could be saved,” said Allstate’s John Anderson. “Taking one extra second at an intersection to look left, right – and left again – for motorcyclists can help make our roads safer”.
Allstate encourages both drivers and riders to be conscious that they share the road with each other, and offers the following tips for motorcyclists and motorists to keep in mind next time they hit the road:
Tips for Motorists
Be cautious when going through intersections. Almost one-third of motorcycle accidents happen here.
Allow for greater following distance. Did you know most motorcyclists do not activate their brake light when slowing down? They slow down by downshifting.
Look for motorcyclists. Because of its small size, a motorcycle can easily hide in a car’s blind spot.
Not all motorcyclists speed. Due to their small size, motorcycles may seem to be moving faster and appear farther away than they really are.
Motorcyclists often adjust position within a lane. This helps them be seen more easily by motorists. They also tend to avoid the center of the lane because of liquids that sill from car engines, transmissions and radiators.
Tips for Motorcyclists
Be cautious when going through intersections. Almost one-third of motorcycle accidents happen here.
Be visible when you ride. Avoid blind spots, wear bright-colored, protective clothing, activate turn signals early and always use your headlights.
Flash your brake lights when slowing down. This helps others on the road know your intentions.
Remember to give yourself space between you and the car in front of you. You’ll have more time to react to other motorists’ actions.
Ride within your limits. If you’re a new rider, consider taking a training course. Rush hour is not the time to learn how to maneuver your motorcycle. All riders should avoid extreme temperatures and inclement weather.